While Iran and Pakistan news is a tragedy that is likely to affect every one , Ballon boy seeks to satisfy gossipping nature of man.
News that is not promoted is not read.
Promoting a news is in the hands of the Publisher,Editor, in that order.
If these gentlemen decide what has to be promoted , it stays promoted and well read.
People per se are not specific news oriented excepting in general terms like Sports, politics etc.What the content is in this area is in the hands of the media.
I am reminded of a book by Geoffery Archer or is it Sydney Sheldon, where a media Tycoon creates news, by recruiting terrorists and getting ‘exclisives’
News is what media is.
