As one keeps on Blogging,one would like to know as to how his blog is read,number of people per Day/Month;how many pages are viewed,how much time the reader spends on the site ,what the bounce rate is and a host of other details like keywords .
There are number of sites providing this information free of cost.
I have found Alexa.com the easiest to understand without too many IT jargon,simple yet detailed.
You visit the site ,enter you site url in Search and you get information on Traffic Rank(Global and Country specific, Reach,Page views,Page Views/user,Bounce Rate,Time on spent on site ans Search information relating to your site.
You can also get information on audience profile,age,income group,educational level and keywords details.
You would also get to know how your site looked in the past by way back machine.
You also get to know details on in bound links and outward links apart from the details of sites linking to your site.
You may become a member by creating an account and the site has affiliates programme as well.
Loading time is provided and you can correct mistakes,adjust your blog accordingly.
You can down load the Alexa tool bar and use it.
The only disadvantage I felt was that it does not provide historical data for anything ,1,00,00.
You get Click stream, Related Links and a host of other details relating to your site.
There are two kinds of Bloggers,who write for their pleasure and for the Audience.
I belong to the first category.
But as one goes along he finds that a section of the audience like what he writes and with the help of Alexa he can zero in on the group,key words,subjects and concentrate on those topics/tags.
More than others it was a revelation to me as I write what ever that interests me and I have found that there are people who have the same predicament,in my case as to what I really write consistently on and for others what they really are interested in reading.
I find in Alexa a good friend who does not preach.
Related articles
- Alexa: The Web Information Company (writingconfederation.wordpress.com)
- In Traffic (inurbase.wordpress.com)
- Tools to Predict and Monitor Competitor Traffic (seomoz.org)
