As things stand, manufacturers give out misleading and often incorrect information.If. you do not read even that,then it is highly dangerous.
As a rule, nutrition obtained from natural resources, especially vegetarian, is best for the body.
Instead of packeted cereals, buy whole grain, wash it thoroughly, dry it and make it into a powder,sieve it and use.It is not difficult.The effort is worth your health and money.
For vitamins take vegetables and for iron,greens , leafy vegetables , dates and pure honey(one tea spoon daily in empty stomach).
Nine out of 10 mothers questioned in a British Heart Foundation (BHF) survey misunderstood the nutrition information on children’s foods.
The BHF says mothers believe claims such as “a source of calcium, iron and six vitamins” mean a product is likely to be healthy.
A “mish mash” of different food labelling styles is fuelling confusion among shoppers, it added.
But manufacturers insisted their nutritional labelling was clear.
The survey found that 76% of mothers questioned believed that “wholegrain” means the product is likely to be healthy.
However, the BHF said that – for example – Nestle’s Honey Shreddies, which claim to be wholegrain and to “keep your heart healthy and maintain a healthy body”, contain more sugar [13.6g] than a ring doughnut [9.2g] in an average serving.
Kellogg’s Coco Pops cereal and milk bars are labelled as “a source of calcium, iron and six vitamins” and 63% of mothers in the survey thought they were healthy.
The BHF said that for every 100g they were higher in saturated fat and sugar than the average chocolate cake.
The Natural Confectionery Company Jelly Snakes which are made by Cadbury’s contain more calories gram for gram than black treacle, the BHF said.
Single labelling scheme
Almost three in five respondents believed that the phrase “no artificial flavourings , no artificial colourings” indicated a healthy treat.
The questionnaire found that 84% of them wanted a single, front-of-pack food labelling scheme.
Peter Hollins, BHF chief executive, said: “Mums are having the wool pulled over their eyes by food manufacturers.
“Smoke and mirror tactics means that foods targeted at children and high in fat, salt and sugar are being disguised with partial health claims suggesting they are a healthy choice.
“Regularly eating these types of foods could have serious implications for kids’ future health.”
A single unified labelling system for food is needed because it the “mish mash” of the different systems serves only to confuse shoppers, he added.
“It’s time for food companies to stop making excuses , support one system and ensure shoppers are given ‘at a glance’ information about the foods they’re giving their kids.”
A spokesman for the Natural Confectionery Company said: “All we claim is that the sweets contain no artificial colours and flavours – which is true – so we’re not sure why this should confuse anybody.
“All nutritional information is clearly labelled on the bag.”
And a spokesman for Kellogg’s responded: “A Kellogg’s Coco Pops Cereal and Milk bar actually contains less than two teaspoons of sugar per bar and has half the calories (84) and far less fat than a chocolate bar.
“Parents understand this because we give them the information they need, through our front-of-pack labelling, to make similar comparisons.”
http://news.bbc.co.uk/2/hi/health/8421326.stm
Tag: chocolates
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Food Ads on Nickelodeon Slammed in Report-ABC News.
Very true.In India many of the products advertised assume moral overtones-Those who use a particular brand of tooth paste do not lie;Uni Lever advertisement declares their Lifebuoy plus protects you completely from Swine flu!
CSPI Says, Nearly 80 Percent of Food Ads on the Popular Children’s Network Advertise Food of Poor Nutritional Quality
(CBS) Nickelodeon may be a kid-friendly network, but when it comes to nutrition they are serving up the wrong ads.According to an analysis conducted by the Center for Science in the Public Interest (CSPI), “nearly 80 percent of food ads on the popular children’s network Nickelodeon are for foods of poor nutritional quality.”
During an obesity epidemic in the United States, it’s hard enough for parents to control what their children are eating – and the group says airing a lot of junk food ads on Nickelodeon doesn’t help.
Although the findings show a modest drop from about 90 percent in 2005, it’s not significant enough to make a dent.
The CSPI points out that between the 2005 and 2009 studies, the food industry instituted a self-regulatory program through the Council of Better Business Bureaus, the Children’s Food and Beverage Advertising Initiative (CFBAI).
But for junk food lovers, self-regulation doesn’t always work.
CSPI took a closer look at the practices of the food companies that participate in that self-regulatory program.
They found that “of the 452 foods and beverages that companies say are acceptable to market to children, that 267, (or nearly 60 percent), do not meet CSPI’s recommended nutrition standards for food marketing to children.”
The list includes: General Mills’ Cookie Crisp and Reese’s Puffs cereals, Kellogg Apple Jacks and Cocoa Krispies cereals, Kellogg Rice Krispies Treats, Campbell’s Goldfish crackers and SpaghettiOs, Kraft Macaroni & Cheese, and many Unilever Popsicles.
“While industry self-regulation is providing some useful benchmarks, it’s clearly not shielding children from junk food advertising, on Nick and elsewhere,” said CSPI nutrition policy director Margo G. Wootan. “It’s a modest start, but not sufficient to address children’s poor eating habits and the sky-high rates of childhood obesity.”Puddings, cookies, or fruit-flavored snacks don’t meet CSPI’s nutrition standards – but they are fans of yogurt. Seventy-three percent of yogurts were up to par.
•One of eight McDonald’s-approved meals, and 22 of 86 General Mills-approved products
•Burger King only identified one meal as appropriate to market to children at the time of the study
•A Kids Meal with Kraft Macaroni & Cheese, apple fries with caramel sauce, and a Hershey’s 1 percent milkOther foods that don’t meet CSPI’s standards include:
•Fruit drinks, often high in sugar with little fruit juice as well as high-fat milk
•PepsiCo’s 10 products that they say are appropriate to market to children
•CSPI also has urged Chuck E. Cheese’s, IHOP restaurants, Topps Candy, Yum! Brands (which owns KFC, Taco Bell and Pizza Hut) and Perfetti van Melle (maker of Air Heads candy) to join the CFBAI.
•Four companies that belong to the CFBAI (Coca-Cola, Hershey’s, Mars, and Cadbury Adams) state that they do not advertise any products to children (according to the CBBB definition).
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